How to Protect Your Google Reputation

Knowing how you are being portrayed on Google is almost as important as knowing your credit score, with the rise in identity theft today, one can never be too careful when it comes to protecting his or her reputation on Google. When planning your internet marketing goals on Google or any other online platform, you need to consider reputation management.

Google Reputation Protection Guide

 

As you are trying to build your online presence, you are going to make use of several marketing techniques, and being able to manage your Google reputation is a component of your online life that needs to be taken seriously, if you want your reputation to stay protected. When it comes to protecting your reputation on Google, remember that reputation management is the process of protecting and caring for your business’ reputation and good name. You might be using Google for business or simply for personal use, in any case, protecting your reputation is as important as maintaining the business itself.

When your business or profile is all good, and customers like your products and services, the good news spreads easily, likewise if you make a mistake in your online business, it doesn’t take long for the word to spread, once that happens, you are left trying to fix your online reputation. Protecting your reputation on Google is a task that isn’t very hard, especially if you use Google as an online marketing tool.

Display competency and integrity on Google My Business

If you make use of Google My Business, you need to sell products and services in which you are proficient in handling. You should sell and promote only products you are proud of, this implies that you need to deliver your service, when you promise and how you promise your clients. This act is guaranteed to drastically increase trust and protect your Google reputation.

Get good feedback on your Google My Business page

Another good habit you need to develop, is to put feedback mechanisms in place, which would help you in improving your products and services, or simply your name on Google. Individuals often use ratings websites in expressing their opinion about the services they receive, be sure to check those sites, in order to gain useful insights on how to protect your Google reputation.

Associate your name with positive content on Google Search

Develop positive content and post on as many websites as possible, this content should carry your name as the author and links to your personal website, where a true picture of who you are can be found. If someone is out to distort, or worse yet destroy, your reputation on Google, having good content that come up on internet searches will go a long way in protecting your reputation.

Reverse SEO

Another strategy that can be used to achieve similar results involves making use of good Search Engine Optimization (SEO) techniques, such as Reverse SEO, in managing your online content, make sure that your positive content comes up in search results as often as possible.  Pushing positive and neutral content to the top of Google search results to outrank and thereby displace the negative items is the goal of Reverse SEO in online reputation repair projects done by professionals.

Google Protection Reputation Management Services

Although it might take some time to build, maintain and protect your reputation on Google Search, it is worth it at the end of the day. If you don't have time, and you need your reputation on Google and the internet repaired fast, then your best bet is to contact a reputation management company that can do the work for you, and get it done in half the time it would have taken you.